Newsflash, the health of your brand is significantly impacted by how people interact with you and your website online. WHOA! Okay, so maybe that isn’t such a new and awe-inspiring newsflash, but it is still very true yet something lost in the daily shuffle. Perhaps it isn’t even that this fact is forgotten, it is more-so that many brands don’t quite understand what it means on a real-world, tactical level.

So you dove into Twitter and went crazy on Facebook. You’re now pinning on Pinterest and +1′ing all over the place. You talk about your brand, your products, events going on and maybe even share some insight into how your company works. But alas, you’re just not seeing the response you expected. You don’t get [...]

Dear fellow metro rider, oh how I wish you had noticed the sign stating that drinks are not allowed on the train. Don’t get me wrong, I fully understand that such rules don’t apply to extraordinary citizens such as yourself,  but if you had taken a moment to finish your hot coffee before sitting next [...]

As if tension on the train isn’t high enough with everyone (or may e it’s just me) quietly judging everyone else, but then you throw the metro flirter into the mix and all goes to he’ll in a hamdbasket. Invade you’re not familiar with the metro flirted, let me introduce you. He’s the guy that [...]

As I’m dedicating to thumb typing only, this could get interesting. I jaw no idea what my lovely autocorrect is going to come up with so please, keep in mind that there may be a few NSFW words popping up now and them. Consider this a testiness to modern technology (and the fact that My [...]